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Best for brands & sellers looking for a cursory view
Best for brands & sellers looking for a granular view
CEO, CCL India Limited.
Catalog Quality Assessment Score that is engineered using AI and proprietary algorithms to assess your product detail pages on Amazon across 185 parameters.
Amazon Standard Identification Number (ASIN) is a ten-digit alphanumeric code that identifies products on Amazon. It’s unique for each product and is assigned when you create a new product in Amazon’s catalog.
Top-up your plan on the go while uploading and submitting the file on your dashboard.
The chrome extension helps retrieve the ASIN data directly from the Amazon site. Once downloaded, search for the ASINs you want to be audited. A pop-up will appear asking you to add it to your NittyGritti cart. The significant advantage is that you can add different brands, and different categories and new files will be created for each brand.
A file or a filepack consists a list of all your ASINs that you wish to audit.
You have the option of bundling Pro & Auto packs together. And then decide which ASIN you want to audit using either ProLens or AutoLens. We recommend that you use AutoLens for your entire catalog audit, and post that choose the ones depending on scores to deep dive further with the ProLens.
There are 3 ways available to upload your ASINs. 1- Download the chrome extension and add your ASINs directly from Amazon. 2- Use the dynamic submission form and 3- You can use the excel template option.
We have an interactive dashboard that gives you a granular view of your report which means that the reports are only available online.
Always remember to fix the reds which are your gaps and the greens means you’ve done well on that parameter.
Add your top 20 keywords to know if your content is SEO-friendly.
To get an aggregate view of your product catalog, upload your ASINs and create a new file for your competitor ASINs
While you can add ASINs of multiple brands in one file, it is ideal to follow the “one brand, one file” rule.
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Analysis across 100 critical parameters.
Analysis across 185 vital parameters.
Tagged with 3 actionable call outs.
Tagged with 5+ actionable callouts.
Reports ready for access and review in 3 minutes.
Reports ready for access and review in 30 minutes.
Cluster-level analysis of components.
Sub-cluster level analysis of components.
Access online reports for analysis & action up to 30 days.
Access online reports for analysis & action for up to 90 days.
Machine-assisted audit for human interface & experience.
Special focus on marketplace compliance & CX.
Geography & target audience-oriented scoring.
Content analyzed for Browser & app experience.
Highlights on Amazon & legal compliance.
Detailed review & analysis of A+ Content.